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Organizational Announcement, Global Marketing Teams

Posted September 02, 2020

Under the SteelGrow Talent Management Program, our goal is to RECRUIT, RETAIN and REWARD high potential people, grow their responsibilities, and promote from within whenever possible. As a result, I am pleased to announce the following SL Power new hire.

Matt Effron officially joins SL Power effective September 1, 2020 as our new Global Product Line Manager for the LED/AV segment. He will be based remotely in Raleigh, NC and report directly to me. Matt will focus his efforts on gathering VoC and driving the development of product roadmaps and marketing initiatives for the LED/AV segment.

Matt brings over 12 years of product management experience from Eaton, Inoac Jyco Asia, and most recently, Schneider Electric. Matt holds a BS in Manufacturing Engineering from EIT and a MBA of International Executive from Rutgers University.

Please join me in welcoming Matt to our SL Power Electronics Team! I am looking forward to our future growth and victories together.

Shrinidhi Chandrasekharan signature image

Shrinidhi Chandrasekharan
Sr. Director of Global Product Marketing


About Advanced Energy

Advanced Energy Industries, Inc. (Nasdaq: AEIS) is a global leader in the design and manufacture of highly engineered, precision power conversion, measurement and control solutions for mission-critical applications and processes. Advanced Energy’s power solutions enable customer innovation in complex applications for a wide range of industries including semiconductor equipment, industrial production, medical and life sciences, data center computing, networking and telecommunications. With engineering know-how and responsive service and support for customers around the globe, the company builds collaborative partnerships to meet technology advances, propels growth of its customers and innovates the future of power. Advanced Energy has devoted four decades to perfecting power. It is headquartered in Denver, Colorado, USA.

For more information, visit

Advanced Energy | Precision. Power. Performance. Trust
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